Turn Google Business Profile data into actual growth decisions
GBP's built-in insights are stuck in the past week and buried three menus deep. SeoNexus pulls the full Performance API into one dashboard — views, calls, direction clicks, top search terms, and trend deltas — for every location you manage.
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Google gives you the data — but not the story
Google's Performance tab shows numbers but no context. Is 340 direction clicks up or down? Which search terms are new this month? Are Tuesdays outperforming Fridays? SeoNexus reads the same API but adds the comparison, the trend, and the per-location breakout — so a glance at your dashboard answers ‘is this location growing?’ in under a second.
Outcomes, not just outputs.
Know which locations are quietly leaking demand
Rolled-up totals hide the store that's down 30% month over month. Per-location trend cards surface it before your regional manager asks.
Prove marketing works with real Google data
Views and calls straight from Google — not your ad platform's inflated metrics — build the case for next quarter's budget.
Discover new keywords Google is already sending
The ‘top search terms’ report reveals queries your GBP is already ranking for. Turn them into tracked keywords in one click.
Focus your team's time where it matters
If direction clicks are up but calls are down, your phone script — not your SEO — is the problem. Signals like this route work to the right team.
Every capability you need — nothing you don't.
Views from Search & Maps
Total impressions on your GBP from both surfaces, split so you can see which is growing.
Calls, directions & website clicks
The three actions that convert. Trended per location, per day, per week, per month.
Top search queries
The exact phrases Google surfaced your listing for — a free keyword-research goldmine.
30-day rolling comparisons
Every card shows current period vs. previous with a delta. No math required.
Multi-location rollups
See performance across 5 or 500 locations in one view, or drill into any single storefront.
Export to CSV or scheduled PDF
Auto-deliver the report to a client or a regional manager on a weekly cadence.
Live inside your workspace in minutes.
Connect your Google Business Profile
One-click OAuth. Multi-account and delegated access supported.
We pull the Performance API nightly
Views, calls, directions, website clicks, top search queries — all cached and trended.
See it in a dashboard, not a spreadsheet
Trend charts, deltas, and per-location breakouts land in your workspace automatically.
Deliver it to clients on a schedule
White-label PDF or CSV, on your cadence, straight to their inbox.
Answers before you ask.
What is Google Business Profile Performance API?
It's Google's official interface for pulling the same metrics you see in the Performance tab of Google Business Profile — impressions, calls, directions, and top queries. SeoNexus uses this API so all numbers match Google's exactly, with no scraping and no lag.
How is this different from what Google shows me for free?
Google's native view is single-location, 6-month, and doesn't compare periods, roll up multi-location, or export cleanly. SeoNexus adds trend charts, period comparisons, per-location breakouts, cross-location rollups, and scheduled white-label reports.
How far back does the data go?
Google's API returns roughly 18 months of history. SeoNexus retains everything we pull, so once your account is connected we build history from that point forward as well.
Can I get alerts when performance drops?
Yes. Set thresholds on views, calls, or direction clicks per location. If a store's calls drop 25% week over week, we email you the same morning.
Does this replace Google Analytics?
No — it complements it. GA tells you what happens on your website. GBP Performance Insights tells you what happens on the Google surface itself, where 70%+ of local customer actions occur before they ever touch your site.
Better together.
GBP health audit
Missing categories, empty services, an unfilled attribute, no recent post — each one is a ranking signal Google grades you on. The audit runs 30+ checks per location and tells you exactly what to fix and in what order.
Learn moreGBP posts & offers
Fresh posts and offers are one of the few GBP levers you fully control — and one of the most under-used. SeoNexus drafts them with AI, publishes them across every location, and schedules the next batch so your profile never goes stale.
Learn moreGeo-grid rank tracking
Google shows a different map pack to a searcher two blocks away. Geo-grid tracking scans 9 points around every location so you see the rank your customers actually see — not one misleading 'average position'.
Learn moreReady to try GBP performance insights?
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